SWAP by Maritz Global Events

SWAP is a sales lead retrieval application for smartphones provided by Maritz Global Events. The app is free to download but requires an Activation Code to access its features at a tradeshow or event where Maritz Global Events is contracted to provide lead retrieval services. Users can try out the app in Demo Mode using Activation Code 0000-0000-0000-0000 and Badge ID #1. Exhibitors can capture leads anywhere during the tradeshow, including sessions, meetings, events, and even off-site locations. The app allows salespeople to view their leads on their smartphones, take notes, answer qualifying questions, and export a list of leads in multiple formats. The app also works offline without continuous cellular connectivity. The DecisionPoint portal combines data from both SWAP and Optium reader, allowing show organizers and exhibitors to measure productivity. For more information or to receive an Activation Code, users can contact 1-800-787-0475.

SWAP by Maritz Global Events is a sales lead retrieval application for smartphones. Here are the advantages of the software:

- Flexibility: The software allows exhibitors to capture leads anywhere during a trade show, whether it is during sessions, meetings, events, in the hallway, on the bus, or at dinner, both onsite and off-site.

- Individual Salesperson View: Each salesperson can view their own leads on their smartphone, allowing for easy access and management of their contacts.

- Productivity Measurement: The DecisionPoint feature of the software enables exhibitor management to measure the productivity of each salesperson, giving insights into their performance.

- Note-taking and Qualifying Questions: Users can take notes within each lead and answer qualifying questions, helping them gather relevant information and qualify leads efficiently.

- Multiple Export Formats: The software allows users to export a list of leads in multiple formats, making it easy to transfer and analyze data.

- Native Offline Mode: The software can work in offline mode, meaning it does not require continuous cellular connectivity to function. This ensures that users can capture leads even in areas with limited or no internet access.

Additionally, the DecisionPoint portal reports both SWAP and Optium reader lead data together, providing valuable data and insights for show organizers and exhibitors.